THE STORY BEHIND THE STRATEGY
From Chemical Engineering to SEO — here's how data became my language for growth.
Engineer by Training Driving Growth with SEO and Data
Before I ever looked at a Google ranking, I was balancing chemical equations. My background is in Chemical Engineering, where I learned to approach problems methodically — test, measure, refine, repeat. That mindset is exactly what led me into SEO and data analysis: both fields reward patience, precision, and a willingness to dig into the "why" behind the numbers.
Today, I help businesses in the Philippines and beyond turn scattered data into clear strategies — auditing sites, researching keywords, and building dashboards that make complex analytics easy to understand. I care less about vanity metrics and more about results you can actually see in your business.
Professional Experience
Work & Projects
My work centers on turning SEO strategy into measurable results — technical audits, keyword research, and content optimization built around what the data actually shows, not assumptions.
Each project starts with understanding the business behind the website, not just the metrics. From there, I build strategies that are practical to execute and easy to track — so progress is always visible, not just promised.
Growth Orbit Marketing Agency
SEO Intern (April 2026 - Present)
Handled backlink building and keyword research for client websites, including Valtrix Powertrain and Al Saudia Tibbi Foundation. Monitored SEO performance using Semrush, driving significant keyword growth for Valtrix Powertrain and steadily increasing organic traffic for Al Saudia Tibbi Foundation.
Zenith Collective
SEO Assisstant/Intern (July 2025 - December 2025)
Supported on-page SEO, keyword research, site audits, competitor analysis, and off-page initiatives including backlink outreach and guest posting.
Department of Science and Technology
Researcher (June 2024 - December 2025)
Analyzed plant operational data, maintained structured datasets for inventory and environmental monitoring, coordinated monthly project meetings, and produced technical and regulatory reports.
Core Focus Areas
These are the areas where I focus most of my time and strategy. They're the disciplines I've refined through hands-on experience. And they're where I consistently deliver the strongest, most measurable results.
I combine technical SEO with data-driven analysis so every recommendation is backed by evidence, not guesswork. Each strategy is tested, tracked, and refined based on real performance data. The goal stays the same: clearer visibility, stronger rankings, and decisions your business can actually act on.
Certificates
Courses and certifications that back up my skills in SEO and data analysis.
tools i use
Ready to grow your business?
Whether you have a project in mind or a role that’s a great fit, my inbox is always open. Let’s connect and talk about how I can help grow your business through SEO and data-driven insights.